I’m sure you have at least a few patients like this. When they open wide, you see what I call a “museum of dentistry.” From a dentist’s perspective the restorations appear obviously outdated, like cassettes and VHS tapes in an … Read more
246 days ago by Imtiaz Manji 2 Comments
Albert Einstein, who knew a thing or two about knowing things, had this to say about the nature of understanding: “If you can’t explain it simply, you don’t understand it well enough.” I’m always reminded of that line when I … Read more
250 days ago by Imtiaz Manji 1 Comment
In 2008, university researchers tried an experiment on wine drinkers. They provided samples of five Cabernets to test subjects and told them how much each one cost: $5, $10, $35, $45 and $90 per bottle. Not surprisingly, most people found … Read more
252 days ago by Imtiaz Manji 0 Comments
Using a mock-up is a great way to create value for esthetic dentistry. They help to visualize the desired end result in the patient’s mouth; it helps you and the patient see what is possible. There are many different ways … Read more
261 days ago by Jeffrey Bonk 0 Comments
The equation that drives dentistry: How often you get to deliver ideal care is going to depend on what patients choose to accept. It’s one thing to diagnose and create a plan for what you see in a patient’s mouth, … Read more
265 days ago by Imtiaz Manji 0 Comments
Your day is booked solid, and you’re on track and on time. Then it happens—an emergency patient has to be squeezed in. It can feel like someone has jammed a stick in your spokes. There is an understandable tendency in … Read more
266 days ago by Imtiaz Manji 0 Comments
Today’s patients have more forces clamoring for their attention and wallet than ever before. They may have said “I’ll think about it” while they were in the chair, but once they’re out the door, they’re thinking of other things; wherever … Read more
272 days ago by Imtiaz Manji 2 Comments
I’ve been saying for some time now—in my recent e-books and elsewhere—that today’s patients are savvy consumers and that they make decisions based on perceived wants versus perceived needs. Wants are things they would like to have and needs are … Read more
279 days ago by Imtiaz Manji 0 Comments
When I begin the process of speaking with patients about their current dental conditions, I often get responses like, “It never bothers me,” or “I never noticed that,” and the list goes on. Sometimes we can take for granted or … Read more
293 days ago by Jeff Lineberry 1 Comment
Very few people plan for dental care in their budget, and case acceptance will always depend to some degree on affordability. However, affordability is a mindset; patients can be persuaded to prioritize their dental care and value it accordingly. Think … Read more
313 days ago by Imtiaz Manji 1 Comment
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