These are two words that come up a lot when we talk about dental care, so it’s worth examining the psychology behind them. A want is something that would be nice to have, something that goes on a wish list, … Read more
People comment on my accent all the time. Personally, I don’t hear it myself, although I have noticed that many people who remark on it seem to have quite exotic accents themselves. But of course, that’s the thing with accents: … Read more
Regardless of how you define success, that definition has to include an economic reality. “To me, it’s not about money – it’s all about family and raising my kids the right way.” Maybe that’s how you define success, and there … Read more
In all my years of analyzing businesses, I’ve come to realize that success has some common denominators, which can be seen as the entrepreneur’s mindset. It comes down to excellence in four areas: excellence for the craft; excellence in value … Read more
This maxillary right central incisor is going away. The resorption evident on the root has left it little support, and it exhibits a 3+ mobility. The patient eats carefully but has no discomfort associated with the tooth at all. He … Read more
Dentists like new patients, because each new person they see represents unexplored opportunities. But not all new patients come to you with the same appreciation of your value, which means the value you have to create is different, depending on … Read more
It’s a difference worth noting. Patients aren’t really in a position to judge the quality of the clinical care you provide. Don’t get me wrong – they know when they’re happy with the results they see in the mirror, but … Read more
Every golfer knows that golf is really a game that you play against yourself. You may play with other golfers on any given day, but ultimately you are always measuring your own performance against your previous results. It’s the same … Read more